Case Studies

“Social media is a powerful way to connect with our youth and we thank CafeGive and OSAA for their partnership in this valuable event.”
Malia Wasson
president of U.S. Bank in Oregon and Southwest Washington

U.S. Bank has a longstanding relationship with the Oregon School Activities Association (OSAA), a non-profit organization that coordinates interscholastic sports and activities for Oregon high schools. U.S. Bank wanted to do a social rewards program for high schools that would promote OSAA support, get students and parents involved, and drive visits to bank locations.

“Pulling together an $18,000 matching grant campaign in weeks was challenging and fun.
Development Manager Community Cycling Center

The Community Cycling Center (CCC) wanted to raise $10,000 to build an education and training center for the community of New Columbia in weeks, not months.

With just a short few weeks to plan, fundraise and then construct the Community Cycling Center's new Bike Repair Center, social media needed to play an important role in enabling supporters to quickly understand the need and then donate to the effort online.

“We were able to connect with a whole cross-section of our customer base in a more immediate and active way. We generated a lot of interest, enthusiasm, and facilitated a good exchange between us and our customers via Facebook, which is one of the positive aspects of social media for a small business.”
Peggy Acott: Portland Nursery

Every year Portland Nursery holds an apple tasting event as their way of saying thank you to their loyal customers and to provide a special, free event for the neighborhood and community of which they have been a part for more than a century. Attendance at this event has grown to over 30,000 people, held over two weekends. The proceeds of the event have traditionally gone to local charities.

Portland Nursery wanted to engage their website and Facebook fans in this very special event in a way that would increase awareness and provide a fun way for their fan base to participate in their giving.

"CafeGive Social makes it easy for us to expand our Facebook community and invite them to participate and help spread the word."
Chrissy Bell
Community Engagement and Education Manager at Credit Union 1

Credit Union 1 of Alaska (CU1) is renowned for their strong commitment to giving back to the community. Their employees volunteered over 3,000 hours across the state and the organization made over $160,000 of donations in 2011. To celebrate their sixty years of service, CU1 wanted to create an integrated, multi-channel “60 Days of Giving” campaign across CU branches, Facebook and the website. Focus for the campaign was to drive engagement on their Facebook page, grow its fan base, and build momentum around its giving programs.

Rose City Rollers wanted to educate roller derby fans about their cause partner, Impact NW. Each quarter Rose City Rollers selects a local nonprofit as a community partner and donates $1,000. Rose City Rollers wanted a way to showcase the community programs they support to build overall awareness for these partners and to engage Facebook fans in helping them select each quarter’s winner.