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I’ve written before about starting a partnership between a nonprofit and a corporate entity, from the nonprofit perspective. This article examines the same process from the corporate point-of-view. Like nonprofit managers, many corporate PR staffers exercise great care in choosing a partner for their giving programs.
In terms of American history, the credit union is younger than the car. It may be hard to believe, but the first credit union in the United States opened for business just a little over a hundred years ago: St. Mary’s Cooperative Credit Association opened in Manchester, New Hampshire in 1908—fifteen years after Frank and Charles Duryea produced the first gas-powered automobile in the U.S., and a full 127 years after the earliest commercial bank was established in the United States.
For nonprofit managers, choosing a corporate partner can feel a lot like dating. There are the giddy first encounters. The preliminary Google searches. The awkward conversations over coffee. The nights spent waiting for emails or phone calls. The frustration. The solitude. The embarrassment. The feeling that everyone good is already taken. The feeling that it might just be time to give up. And, every now and then, the feeling that maybe, just maybe, this is the one.
Have you heard the one about the lawyers and the kickball tournament? Employee engagement is no joke. Engaged employees are more productive than their counterparts, and more likely to remain in their jobs. Across all sectors, employee engagement is among the top contributors to profitability and innovation. It’s simple, really: People who want to go to work do their work better.

Though it is without a doubt the greatest feeling in the universe, love’s a notoriously difficult thing to define. Love is in the air. Love is a battlefield. Love hurts, love scars. Love is a four-letter word. For eons, humans have struggled to describe where, how, and why love exists. There's one love, and there's a real love. There's a book of love, a melody of love, and a big hunk o' love. All you need is love, but you can't buy me love.

Last night, 10x10 previewed Girl Rising at the Sundance Film Festival. The film is a documentary about girls’ education in the developing world, and follows ten girls, each from a different country, as they aspire toward the same goal: to go to school. Developed by former ABC News journalists in association with the Tandem Group and Vulcan Productions (Paul Allen’s Documentary Productions), Girl Rising is the centerpiece of 10x10’s campaign to provide education to girls around the world.
Hurricane Sandy put social media to the test. When tens of thousands of people lost power across the East Coast last October, social media services like Twitter and Instagram were, in many cases, the only functioning sources of information for people in desperate need of food and shelter. More often than not, social media was an invaluable resource, whether through up-to-the-minute storm alerts or community organization via Facebook.
We’re more than a week into 2013, which means: You’re still accidentally writing 2012 on all of your checks You still have about 4 more weeks until you have to get rid of the Christmas tree A quarter of New Year’s Resolutions have already failed

Last Christmas, social media helped do some of Santa’s work for him. The U.S. Marine Corps Reserves’ Toys for Tots program, in collaboration with toymaker Hasbro and CafeGive, launched a Facebook giving campaign that provided toys to thousands of children who might otherwise have been sadly disappointed on Christmas morning.
Are you feeling overwhelmed this holiday season? You’re not alone. Between travel, expenses, family obligations, and deadlines at work, December may be the most stressful month of the year. But while it’s a strain most years to get everything done in time, to carve out a few moments to give thanks and rejoice in the season, we somehow manage to have a happy holiday despite the chaos.